Why Altavera?
MAP YOUR STRATEGY
Define pricing, layouts, and features to test—before committing capital.
TEST WITH REAL BUYERS
Engage buyers to capture data on preferences, trade-offs, and emotional drivers.
CONVERT INTEREST TO PRE-SALES
Buyers place sealed bids on refined variations. You gain real pricing signals—and early revenue.
LAUNCH WITH CONFIDENCE
Lock in pricing, finalise strategy, and go to market with a validated product
About Altavera
Altavera gives you the clarity to build what buyers actually want—at a price they’re willing to pay. With feature- level insight, closed- bid validation, and early pre- sales, you reduce risk and maximise ROI from day one.
Plan
Upload your early-stage plans — from building names and layout options to amenities and finishes. Altavera helps structure your assumptions into testable variations so you can explore what truly impacts buyer demand and ROI before committing to final designs.
Design
Pre-qualified buyers — who’ve placed refundable deposits — review your concept options and provide structured feedback. This isn’t vague opinion-gathering; it’s segmented insights into which features resonate with which buyer types, and why.
Learn
Develop final variations of units types based on received market feedback & ensure a community-driven outcome.
Validate
Buyers place closed bids on their preferred unit configurations. You discover real willingness to pay and feature-level demand before launch. Units that meet your pricing threshold are pre-sold, helping meet financing requirements and reduce sales risk.
Launch
Armed with demand data, early commitments, and deep buyer insight, you finalize your project with clarity. Pricing is smarter, marketing is targeted, and your team enters the market with the confidence that you're building what people actually want.
HyperTarget
Use our marketing tech platform to target and monitor unit level sales and adjust marketing spend automatically to drive sales to the right units.
Who We Are
Altavera was founded by a team with deep experience in real estate, behavioural economics, and digital innovation.
From shaping over R4 billion in Cape Town developments to pioneering auction-based buyer research, our team brings both practical insight and academic rigour to property. We’ve combined industry know-how with data-driven tools to help developers build smarter, reduce risk, and deliver homes people actually want.
Nicholas Carney
Development Specialist
Dr. Anouar El Haji
Behavioural Scientist
Youness Mabrouk
Product Engineer
FAQ
Altavera leverages real-time buyer insights, enabling developers to design and price projects based on actual market demand, not speculation. This minimizes risk and maximizes ROI. By offering 15–20% of units for pre-sale, developers can secure early capital and validate project concepts before full-scale launch.The platform uses a sealed-bid auction model, ensuring fair pricing and eliminating last-minute bidding wars. This approach reveals true buyer willingness to pay, optimizing revenue
Developers invite and market to pre-qualified buyers to participate in shaping project details—such as layouts, finishes, and amenities—through feedback and voting. Once the project is refined, a portion of units is released for exclusive pre-sale. This process captures real buyer preferences and price points. Insights from the pre-sale inform final project design and pricing, ensuring the development meets genuine buyer needs
Projects with multiple unit types, customizable layouts, or amenity options benefit most from Altavera’s co-creation and demand-driven model. Developments seeking to differentiate through design, sustainability, or lifestyle features can leverage Altavera’s community feedback to refine their offering. Also ideal for developers who want to test market appetite and secure early commitments before construction begins
Buyers who value early access, customization, and influence over project features. Both South African residents and foreign buyers participate, each with tailored financing and qualification pathways.
Buyers must join Altavera’s Early Access List. Those who engage in co-creation activities may receive priority. Buyers must be prepared to submit sealed bids and provide proof of funds or financing pre-approval as required. Requirements differ for local and foreign buyers
Altavera’s financing framework is designed to accommodate both local and international buyers, increasing your project’s reach and sales velocity. The platform encourages buyers to obtain pre-approval for home loans, ensuring that participants in the exclusive pre-sale are financially ready and able to transact.
Through Altavera’s partnership with BetterBond, buyers have access to South Africa’s leading bond origination service. BetterBond submits loan applications to multiple banks, negotiates optimal rates, and expedites approvals—removing friction from the sales process.
BetterBond’s service is free for buyers, so developers benefit from a streamlined process without added costs.
Yes, buyers can secure more than one unit during the pre-sale, subject to availability and any project-specific limits. Early action is recommended due to high demand and limited supply in the exclusive pre-sale phase.